Joseph Bradley speaks to CNN on how cognitive cities aim to be predictive and proactive, and how they understand that insight and information are the currency of the 21st century. He discusses the intersection between smart cities and personalized experiences, emphasizing TONOMUS' role in making this vision a reality, while recognizing that the key to successful smart cities lies in customization to meet the unique requirements of each resident. 

Joseph Bradley discusses the pivotal role of TONOMUS in transforming NEOM into an innovation hub, particularly through the launch of the TONOMUS.NEOM Telecommunications Center. The facility comprises a key step in the realization of TONOMUS’ vision to lead as the world's first cognitive technology enterprise, investing in state-of-the-art cognitive foundation networks, data centers, and applications.